The American Bus Association Partners with Perillo Travel VR for Exclusive Benefits for ABA Members!

03 January 2019 / By John

                                         January, 3, 2019

Washington, DC – The American Bus Association (ABA) – the industry leader advancing North American motorcoach travel and tourism is proud to partner with PerilloTravelVR to provide a new exclusive benefit to ABA members only. With this new partnership, ABA members can take advantage of Perillo’s expertise in virtual reality video production and distribution to promote member’s products such as tours, hotels, resorts and attractions.

“We are excited about partnering with Perillo,” said Peter Pantuso, CTIS, ABA president & CEO. “The Perillo brand has been a trusted one in the industry for decades. Now, PerilloTravelVR provides our members the opportunity to promote their destinations and attractions through virtual reality at an exclusive ABA member rate – another great benefit ABA provides to its members.”

Steve Perillo, CEO, says, “Just as my dad Mario helped pioneer TV advertising for the travel industry, we are taking it to the next level, by providing 360 Virtual Reality video for all categories of travel.”

John C. Graham, President adds, “VR is becoming more mainstream as each day passes. PerilloTravelVR will offer ABA members more than just on-location 360 Degree videos, but distribution as well to 127,000 travel agents and 53,000 meeting planners in North America.

PerilloTravelVR will kick off their new partnership at the ABA Marketplace in Louisville, KY, January 25-29. ABA members will receive complimentary headsets and sample virtual reality videos at the show.

For additional information on how VR is changing the way travel is being viewed now, and in the future, visit

For more information on ABA’s Marketplace in Louisville, Ky., visit


About the American Bus Association. The American Bus Association (ABA) is the trade organization of the intercity bus industry with more than 1,000 motorcoach and tour company members in the United States and Canada. Its members operate charter, tour, regular route, airport express, special operations and contract services. Another 2,800 members are travel and tourism organizations and suppliers of bus products and services who work in partnership with the North American motorcoach industry. For more information, visit

About Perillo Travel VR. Perillo Travel VR is a virtual reality & 360 video sales/marketing/ production company specializing in the rapidly growing role of virtual reality in marketing to promote and sell the travel experience. Perillo Travel VR combines the power of world-renowned Perillo Tours with an award-winning production studio to drive measurable results for clients across mobile, desktop, and VR. With 73 years of innovative travel marketing expertise, PerilloTravelVR is the only VR company in the travel space run by successful travel industry executives who know what travel suppliers need to effectively market travel. For more information, visit

About The Author


John C. Graham is the President of Travel World VR (formally Perillo Travel VR.) John has over 30 years of Travel Industry sales expertise. As a Vice President/Executive Publisher/Editorial Columnist at various Travel Trade Publications. John also has produced a number of Travel Trade Show's, while pioneering "Video Streaming" for the Travel Industry in 1999!